Choosing the right palette for your bridal party is one of the most exciting yet daunting tasks of wedding planning. The colors you select set the entire mood for your big day and will live on forever in your wedding photos. When deciding how to choose a bridesmaid dress color, you should consider your venue, the overall theme, and most importantly, how the shades will complement your wedding flowers and decor.
In this guide, we’ll break down how to choose bridesmaids' dress colors, bridal party dress trends, and how to coordinate your bridesmaids' and groomsmen's looks.
The Best Bridesmaid's Dress Colors for Each Season
The time of year is often the biggest influence on your color story. While there are no hard rules in contemporary weddings, leaning into the seasonal atmosphere creates a cohesive and intentional aesthetic.
Spring
Spring weddings call for a sense of renewal and softness; it's the best time to embrace a pastel palette. Shades like sage green, blush pink, and pale lilac mirror the blooming flowers of the season and look stunning in natural light. Opt for pieces like our TALIA Blush Pink Dress or the ANNIE Khaki Maxi Dress, offering sleek and elegant silhouettes.
If you want something slightly more modern, a dusty blue, like our PENELOPE Indigo Blue Jumpsuit, or a soft lilac, can provide a fresh and airy feel that isn't overly traditional.
Summer
When the sun is out and the days are long, you have the freedom to go bold or stay light. This is the best time to reach for vibrant colors, like the TALIA Burnt Orange Maxi Dress, or bold patterns, like ABIGAIL, with its seasonal floral print.
For a more sophisticated summer look, champagne and neutral sand tones reflect the heat beautifully without competing with the bright outdoor scenery.
Autumn
As the leaves change, the wedding palette typically shifts toward richer, more grounded tones. Burnt orange, terracotta, and deep forest green are quintessential autumn choices that look incredible against a rustic backdrop. WalG London boasts a vast collection of orange dresses and green dresses that perfectly fit this season—opt for the MARY Dusty Rose Pink Maxi Dress, with her 3D floral detail or YANNY Forest Green and her dip hem.
Burgundy and plum also remain favorites for this time of year, as they add a layer of warmth and luxury to the bridal party’s appearance. The ASH Plum Jumpsuit with her asymmetrical puff sleeves and the CLAUDINE Wine Maxi Dress with a ruffle split hem are perfect for the season.
Winter
Winter weddings are the perfect excuse for high-drama glamour. Deep navy, emerald green, and classic black create a striking contrast against a white dress or a snowy landscape. Go for pieces with unique details like the SABRINA Black Maxi Dress and her gold sequin trim or FREDDY Forest Green, with its complete sequin fabrication.
If you prefer a more festive or ‘icy’ aesthetic, metallics, like ARGENTINE Gold and TASHA Silver, or even a frosted slate blue, can capture the magic of a winter wonderland.
Bridal Party Dress Trends
The way brides organize their party has evolved significantly, moving away from rigid traditions toward more personalized expressions of style.
Uniform
The uniform look is the classic choice where every bridesmaid wears the exact same dress in the same color. This creates a clean, symmetrical aesthetic that directs all focus toward the bride. It is particularly effective for formal, black-tie weddings where a sleek and cohesive line is desired. To make this work, it is best to choose a silhouette that is universally flattering.
Mismatched Co-ordination
One of the biggest trends in recent years is mismatched coordination. This involves choosing a single color and allowing bridesmaids to pick different styles or selecting a tonal range where each maid wears a slightly different shade of the same color family. This approach allows each individual to choose a fit that makes them feel confident while still maintaining a harmonious look for the group photos.
Can Bridesmaids and Groomsmen Wear the Same Color?
A common question during the styling process is whether bridesmaids and groomsmen can wear the same color. The answer is a resounding yes, though the execution usually involves varying textures or accents. For example, if the bridesmaids are in navy, the groomsmen might wear navy suits for a monochromatic, high-fashion look.
Alternatively, the groomsmen can wear neutral suits like grey or tan while incorporating the bridesmaid color through their ties, pocket squares, or socks. This creates a visual bridge between both sides of the bridal party.
Find the Perfect Bridal Party Dresses with WalG London
At WalG London, we believe that your bridesmaids deserve to look as beautiful as they feel. Our bridal collection is designed to offer timeless elegance with a contemporary edge, ensuring there is a shade and silhouette for every wedding theme. From flowing maxis to structured midis, our edit makes it easy to curate a bridal party look that you will love for a lifetime.
